Ralph Lauren: US Polo Assn: Company: Ralph Lauren was established in 1967: US Polo Assn was created in 1981: Logo: One Polo player sitting atop his horse, mallet raised high: 2 Polo players riding their horses, one with the mallet in a higher position and the other with the mallet in a lower position: Logo’s Meaning: Feature of lifestyle. What is Polo? U.S. Polo Assn is a subsidiary of the United States Polo Association (USPA); the brand was founded in 1981. The current president and CEO is David Cummings; when asked about the company being a sports identity or a fashion statement, he answered with their ad campaign, “Before fashion, polo was a sport”.
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Ralph Lauren and the US Polo Assn both provide a range of products, as well as accessories like hats, bags and watches. Over recent years, however, USPA has expanded their marketing and licensing practices in ways which seem likely to cause conflicts with RL’s brand; consequently, a federal court ruled that USPA products violate RL trademarks… Ralph Lauren: US Polo Assn: Brand’s founding and origins: Ralph Lauren Corporation was established in 1967 by Ralph Lauren, a renowned American fashion designer. US Polo Assn, the official brand of the United States Polo Association (USPA) is an apparel and accessories brand that was founded in 1981.
